Ben Blennerhassett | Unsplash
One of the most appealing applications on audio platforms is Pocket FM. It is a platform where you can find stories in audio format, with the record of having already reached 200,000 hours of content. The application itself is intuitive and offers a wide range of content through series or episodes, available for download from the Google Play Store as well as the App Store.
However, it is estimated that there is still a large margin for growth for the application. This is how Rohan Nayak, the CEO of the company, expresses it, mentioning that content creation and library expansion could cover much more. But how can rapid and scalable growth be achieved?
This is where artificial intelligence comes into play. Through the use of AI, it is possible to achieve interesting and quality results in a very short time. In fact, the purpose of its use is established in audio production and developing strategies in such a way that they can complement different stories that can be created.
Nayak's central theme is about how much content can be covered. For this, it is necessary for the catalog to expand not only to genres but also to new emerging subgenres because there is always constant evolution. The idea of reaching a much more mature audience, such as adults, is being considered. Although this has not been fully achieved yet, there is still work to be done regarding adult entertainment content creation.
At the moment, it is important to adapt the stories from one region to another. In this case, AI could be the solution to simplify complexities into absolute simplicity. However, we should address the issue that AI has faced for a long time. I refer to the hallucination when it comes to understanding the context, in this case, the stories that will involve characters, circumstances, places, dates, environments, which could span many episodes. It is more about making everything make sense or not lose it, so for Pocket FM, it remains quite a challenge.
The approach to this type of issue according to Pocket FM was to build relationship maps between different entities to allow characters to have a certain coherence in the story. Additionally, one of the things to consider is the limitation of open language model context windows. This, in my understanding, refers to not having enough information in the information cloud, thus leading to deficiencies.
This is essentially how AI works, increasing the number of parameters and the information cloud. This is applied to the story-based application, achieving the creation of more robust stories with less risk of hallucinations, obtaining a higher level of context, and therefore a higher level of coherence.
What is interesting is that the application has the ability to offer assistance to the writer. This creative assistant helps the writer to create alternative stories or generate ideas related to the plot. In my opinion, this is something fascinating and perhaps the contemporary era requires a certain adaptation. However, there is nothing like a person's creative power as it transcends all creative abilities. Having an assistant do things for you diminishes creativity capacity significantly, or what it is good for.
Still, Nayak makes mention of how spectacular this section is, enabling a writer to produce and publish one episode per day. Considering that these are just ideas, one could contemplate whether the writer can maintain their inherent creative quality, or at least permit it in this context linked to a growing application.
Pocket FM | Apple Store
What is certain is that writers could learn new styles as their content is processed by an AI. This could be good if approached calmly, but if not, the company questions the fact that mediocre content could be generated due to the speed at which content is created accelerating the production process, which could affect the quality of the final production. This point is too obvious, although it is a good way to highlight the importance of an artist who is responsible for their work and how they perform in it.
We have said on more than one occasion that artificial intelligence is here to stay. Must everything adapt to this technology? Not necessarily. Perhaps we should build everything coexisting with a technology that helps us move forward and develop in a peculiar way, resulting in a satisfied consumer, like those who use this application and also those who contribute to it.
- Main image edited in Canva.
- I have consulted information at techcrunch.com.
- Translated from Spanish to English with Hive Translator.
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