The main reason as to why women love shopping varies because different women shop for different items. While some are shopping for shoes, some are shopping for clothes or bags and some are shopping for groceries(I guess the groceries shouldn't count as it's a necessary kind of shopping?).
Nonetheless, I like to think that women wear the crown when it comes to shopping because in the family, they have been assigned the role of a caretaker. They shop for groceries, clothes for the husband, themselves and for the kid-if any. They also shop for home décor items, linens, utensils, you name it, and a majority of these things are necessary to keep the home looking vibrant. But this doesn't mean that women do not engage in frivolous shopping due to trends or maybe just to feed their ego- I like to call them goods of ostentation.
Talking of goods of ostentation, do you know there is a Hermes bag that you have to wait five to six years before getting? I recently stepped out with a friend who brought this knowledge to my notice. The bag is called “The Birkin Bag” and to some people, it costs a fortune. The price of the bag isn't the most intriguing part for me, it's the fact that one has to place an order five years earlier and along the line, one would have to go for some form of worthiness interview. I can barely take it when an order is to arrive in two weeks, talk less of five years! This was the part that blew me away! Amidst these requirements, you would still see ladies working tooth and nail to get such items. I may not be a fan of handbags but that wouldn't stop me from calling such a bag a good of ostentation.
Another factor could be social media. Lets face it, the arrival of social media changed the game for good and for bad. Lots of women spend their time scrolling through their timeline and somewhere on this timeline would be another woman showing off her new hair, new accessories or cosmetics. Automatically, a yearning is created and one thing about women is that there is always a 98% chance that they get what they want; either by hook or by crook. How else would you explain the fact that a tik tok celebrity is seen with a hairstyle and in the next two weeks almost every lady is in that hairstyle? This way, shopping becomes a way for these women to express their individuality and awareness.
On the other hand, when men go shopping, they go with a goal in mind. They make a budget and even draft out the approximate time they would spend shopping. This proves that the percent of men who engage in shopping are usually practical and decisive. On the flip side, women are more flexible and dynamic. They make a budget too but change is the only permanent thing isn't it? And also, it's good to be dynamic isn't it? hehe.
I would like to point out that this generalization doesn't hold true for everyone. Factors like personality, interests, and upbringing also contribute to one's relationship with shopping. There are some ladies, who have zero interest in fashion trends. This set of ladies just go with the flow of things and if I'm being frank, deep within, this set do not even like going shopping. They only shop when it is extremely necessary and that is that. There are also men who enjoy every bit of the shopping experience. One has to literally beg this set of men to stop shopping for unnecessary things.
In conclusion, women aren't entire complex beings. Their love for shopping could be due to societal expectations and personal preferences. The heart would always want what it wants and it could be that new shoes, the Birkin bag or it could be to cancel shopping plans and just sleep.
Love🤍
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